KickoffLabs alternative
A KickoffLabs alternative with flat pricing: unlimited subscribers from $19/month, with welcome emails and broadcasts included (2,500 emails a month on Launch). Waitlister never upgrades you automatically. Add it to Framer, Webflow, WordPress or Shopify in minutes.
10,000+ founders build on Waitlister
KickoffLabs vs Waitlister
Compare KickoffLabs and the KickoffLabs alternative based on core plans
| Feature |  |  |
|---|---|---|
| Pricing | $19/month Launch plan | $19/month Hobby plan (monthly billing; $13/mo billed annually) |
| Lead/Subscriber Limit | Unlimited | 500 leads/month Moves up a plan at 5% over |
| Number of Campaigns | 3 waitlists | Unlimited |
| Landing Page Builder | Drag & drop builder | Templates + sections |
| Website Integrations | Framer, Webflow, WordPress, Shopify, 10+ more | Embeds on every plan; Zapier, Make, webhooks from Premium |
| Email Campaigns | 2,500/month | Autoresponder |
| Custom Email Templates | Included | From Business |
| API Access | Account API | API, 10 calls/min |
| Webhooks | Growth plan feature | From Premium |
| Custom Domains | Not included Pro plan feature | 1 domain SSL included |
| Viral Referrals | Points + leaderboard | All plans |
| A/B Testing | Not available | Premium plan required |
| Remove Branding | No branding | KickoffLabs branded |
| Team Access | Single user Business plan for teams | None Business plan required |
Why choose Waitlister
over KickoffLabs?
How the two compare on price, limits and setup
Flat pricing, no subscriber limit on paid plans
Both tools have a free plan: Waitlister's holds up to 100 subscribers, KickoffLabs' takes 50 new leads a month. KickoffLabs' Hobby, Premium and Business plans are priced by new leads per month and move you up a plan when you pass your limit by 5%. Waitlister's paid plans start at $19/month with no subscriber limit; what grows with the plan is the monthly email allowance.
Email campaigns from $19/month
Waitlister includes welcome emails and broadcasts from $19/month, and sending from your own domain from $49/month. On KickoffLabs, sending from your own domain takes the Business plan: $145/month billed monthly, or $99/month billed annually.
Live in 10 minutes
Waitlister's drag-and-drop builder gets you live in 10 minutes. On Framer, the official plugin takes about 2.
Works with your existing site
Add Waitlister to Framer, Webflow, WordPress, Shopify, and 10+ platforms in minutes. No need to build separate landing pages — embed forms directly into your existing site.
No automatic upgrades
KickoffLabs moves you to the next plan when you pass your monthly lead limit by 5%, prorated. Waitlister never upgrades you automatically, and its paid plans have no subscriber limit to pass.
Built for waitlists first
While KickoffLabs focuses on contests and giveaways, Waitlister is purpose-built for product waitlists and pre-launch campaigns. Everything optimized for your launch.
Get started for free
Start building your waitlist with Waitlister and get the most out of your pre-launch campaign
I wanted a platform that was cost-effective, easy to use and highly customizable. Finding a platform with all 3 criteria was not easy. The search ended the moment I found Waitlister: it is the perfect embodiment of the 3 elements I was looking for.
Add to your existing website in minutes
Waitlister integrates seamlessly with Framer, Webflow, WordPress, Shopify, and 10+ platforms. Embed forms with a single line of code, or use our official Framer plugin for one-click setup.
- Official Framer plugin (2-minute setup)
- Embeddable forms for any platform
- API & webhooks for custom integrations
Email campaigns from $19/month
Waitlister includes welcome emails and broadcasts from $19/month, and sending from your own domain on Growth ($49/month). KickoffLabs puts own-domain sending on its Business plan: $145/month billed monthly, or $99/month billed annually.
- Custom email templates from $19/month
- Automated welcome emails
- Email broadcasts and campaigns
Flat pricing, no auto-upgrades
Waitlister starts free and never upgrades you automatically. Paid plans have no subscriber limit; what changes between plans is the monthly email allowance, and you choose when to move up.
KickoffLabs Alternative FAQ
Common questions about switching from KickoffLabs to Waitlister
Still have a question? Read the docsWhere Waitlister differs from KickoffLabs:
- Flat pricing: unlimited subscribers on every paid plan, from $19/month. KickoffLabs prices by new leads per month.
- Easy website integrations (Framer, Webflow, WordPress, Shopify, 10+ platforms)
- Sending from your own email domain from $49/month. On KickoffLabs it comes with Business, $145/month billed monthly or $99/month billed annually.
- No automatic upgrades. KickoffLabs moves you up a plan at 5% over your lead limit.
- Purpose-built for waitlists vs a contest-focused platform
Yes! Migration is straightforward: 1. Export your lead data from KickoffLabs 2. Create your free Waitlister account 3. On Growth and up, upload the CSV directly. On other plans, add leads through the API or by hand. 4. Add to your site via embed, Framer plugin, or build a page 5. Set up referral programs and email campaigns
Waitlister and KickoffLabs both start free, then price differently:
- Waitlister Free: drag & drop builder, 1 waitlist, up to 100 subscribers
- KickoffLabs Free: 50 new leads a month, branded, campaign emails off
- Waitlister Launch: $19/month for unlimited subscribers and 2,500 emails a month
- KickoffLabs Hobby: $19/month billed monthly ($13/month billed annually) for 500 new leads a month
- Waitlister Growth: $49/month, adds sending from your own email domain
- KickoffLabs Business: $145/month billed monthly ($99/month billed annually), adds sending from your own email domain, set up through support
On Hobby, Premium and Business, KickoffLabs moves you up a plan at 5% over your lead limit. Waitlister's paid plans have no subscriber limit.
Yes! Waitlister includes a complete viral referral system:
- Point-based referral rewards
- Automatic tracking and leaderboards
- Social sharing capabilities
- Referral analytics and insights
- Available from the Launch plan ($19/month)
No. Waitlister never upgrades you automatically. KickoffLabs moves you to the next plan when you pass your monthly lead limit by 5%, with the charge prorated. On Waitlister: • Paid plans have no subscriber limit • Each plan's monthly email allowance is fixed (2,500 on Launch, 5,000 on Pro, 10,000 on Growth, 50,000 on Business) • You choose when to change plans
Between 2 and 15 minutes, depending on how you add it:
- 2 minutes with the Framer plugin (one-click install)
- 10 minutes with embeddable forms on any site
- 15 minutes to build a custom landing page
Get started for free
Start collecting sign ups for your product launch in minutes — no coding required.
Create your waitlist