Rated 4.6 out of 5 on AppSumo and G2

The waitlist software to launch your product

A signup page, referral rewards and emails to your list in one tool. Launch to people who are already waiting.

Set up in minutes
Works with & more
Free plan, no credit card
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Trusted by 10,000+
businesses & entrepreneurs

Little Tusk
stagewise
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Incredible
PandaOS
Gravity
STACKED LABS
PagePal
ChatAce.io
Instanote
Pop Date
Data Hokage
WalletX
Fink Academy
quickblogs
Get Started

Go live today,
however you build

Three ways to create your waitlist, whether you have a website yet or not.

  1. See templates
  2. View integrations
  3. More about the API
Honestly, I don't plan on changing to another provider. For one, being able to create beautiful landing pages for my waitlist has been amazing.
Data Hokage logoSinazo BogicevicFounder, Data Hokage · Case study interview
How it works

From first signup
to launch day

Signups are only the start. A list that hears nothing until launch day tends to go cold, so Waitlister also handles the emails in between.

Referrals and emails come with the Launch plan ($19/mo) and up.

Why Waitlister

A sign-up form
isn't a waitlist

Collecting emails is the easy part. Waitlist software handles everything that comes after someone signs up.

A form tool or your own build, compared with Waitlister
After sign-up Form or DIY Waitlister
Collect emailsYesYes
Waitlist positionsYou build itBuilt in
Referral links & rewardsYou build itBuilt in
Bots & fake sign-upsYou handle itCAPTCHA + email validation
Welcome emailsSeparate email toolBuilt in
Unsubscribes & dead addressesYou handle itSkipped automatically
Launch-day email to the listExport to another toolSend from the dashboard
Once the page is ready and deployed, we never worry about uptime or data reliability.
KeiKo logoAbhishek MangudkarFounder, KeiKo · Case study interview

Get started for free

Start building your waitlist with Waitlister and get the most out of your pre-launch campaign

Their landing page is very user friendly … Waitlister's pricing is more than reasonable.
Pierre Rabinowitz
Founder, Trading Revolution · G2 review
Features

Waitlist features for every stage of your launch

From customizable signup forms to powerful analytics, Waitlister has all the tools you need to build and manage your waiting list.

Referrals, with a reason to share

Subscribers earn points for joining, referring friends and following you, and move up the waitlist as they do. Show your top referrers on your own site with a leaderboard.

Referral program

See what's working

Follow sign-ups, conversion rate and weekly growth, and see which sources, referrers and countries bring people in.

Analytics

Real sign-ups, not bots

Automatic CAPTCHA protection stops bots at the form, and email validation flags disposable and undeliverable addresses, so you know who's real before you send.

Referral fraud detection

Your domain, not ours

Put your waitlist page on your own domain or subdomain. Add two DNS records and the SSL certificate is set up for you.

Custom domains
Mini-game

Launch problems,
shot down

Bots, fake emails, a list nobody shares. Waitlister clears the stuff that slows a launch down, so you can focus on what you're building.

Problems Waitlister takes care of:

  • Bot sign-ups
  • Fake emails
  • Typos in emails
  • Throwaway emails
  • Fake referrals
  • Coding a landing page
  • Emails in a spreadsheet
  • Nobody shares it
  • Quiet launch day
  • Bounced emails
  • No welcome email
  • Guessing what works
  • English-only page
Use Cases

One waitlist platform for startups, ecommerce, and more

Whether you're launching a new startup or managing an ecommerce store, our waitlist platform helps you collect and engage with interested customers.

For startup founders

Validate your idea and build an audience before your product is ready, then launch to a pool of interested users.

For startups

For ecommerce businesses

Never lose a sale to an out-of-stock product. Capture interest and notify customers when items are available again.

For ecommerce

For mobile apps

Build anticipation for your app launch and manage beta access. Control your rollout and gather early adopters.

For mobile apps

For coming soon pages

Turn your placeholder page into a lead generation machine, and notify users the moment you launch.

Coming soon pages
Case studies

Waitlist case studies
& success stories

Founders who built their launch audience with Waitlister, and what worked for them.

FAQ

Frequently asked questions

Quick answers about plans, setup and features.

Still have a question? Read the docs

Waitlister is a complete no-code waitlist software for product launches. Build landing pages, collect signups, send emails, track analytics, and grow your audience with referrals—all in one platform.

Yes! Our free plan includes up to 100 subscribers, 1 waitlist, landing page builder, embeddable forms, surveys, and basic analytics. No credit card required to get started.

You can launch your waitlist in about 10 minutes. Choose a template, customize it with our drag-and-drop editor, and share your link. No coding or technical skills required.

We offer flexible monthly or yearly billing. Plans start at $0 (Free), $19/mo (Launch), $29/mo (Pro), $49/mo (Growth), and $129/mo (Business). Yearly billing gets you 2 months free (about 17% off). You can upgrade, downgrade, or cancel anytime.

Yes! Customize everything—colors, fonts, text, images, forms, and layout. Add your logo, use a custom domain ($29/mo plan), and remove Waitlister branding ($19/mo plan) to match your brand perfectly.

Absolutely. Embed waitlist forms into any website with a simple code snippet. We have step-by-step guides for Framer, Webflow, Shopify, WordPress, Bubble, Squarespace, and more platforms.

Yes! Send automatic welcome emails and broadcast updates to your entire list. Email features are included in the Launch plan ($19/mo) with 2,500 emails/month, Pro plan with 5,000/month, Growth plan with 10,000/month, and Business plan with 50,000/month.

Yes. With a custom email domain, your welcome emails and broadcasts come from your own domain for better deliverability. It's included in the Growth plan ($49/mo) with 1 domain and the Business plan ($129/mo) with up to 3.

Yes! Our referral program is included in the Launch plan ($19/mo) and higher. Subscribers can share your waitlist to move up the queue and earn rewards, helping you grow organically. Built-in fraud detection is included to keep your leaderboard clean.

Yes. Export your entire subscriber list or filtered segments to CSV format anytime. This feature is included in all plans, including the free plan.

Yes. Bring an existing list into Waitlister by importing a CSV file. Bulk import is included in the Growth plan ($49/mo) and higher.

Yes. Full REST API access, including subscriber-data endpoints and webhooks, is included in the Growth plan ($49/mo) and higher. The Business plan ($129/mo) adds higher rate limits. Account API keys on lower plans can still create waitlists, add sign-ups and read stats.

Get started for free

Start building your waitlist with Waitlister and get the most out of your pre-launch campaign

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