Free Tool

Meta Description Generator

Generate SEO-optimized meta descriptions that boost click-through rates.
AI-powered suggestions tailored to your page content and keywords.

Separate multiple keywords with commas

The more context you provide, the better the results

Boost your search click-through rate

A compelling meta description can significantly increase clicks from search results. Let AI help you write ones that convert.

https://example.com/page
Your Page Title Here
Your meta description appears here in search results. Make it count with compelling copy that drives clicks...

Why meta descriptions matter for SEO

While meta descriptions aren't a direct ranking factor, they significantly impact your click-through rate from search results.

Higher click-through rates

A compelling meta description acts as ad copy for your page, convincing searchers to click your result over competitors.

Keyword highlighting

Google bolds matching keywords in meta descriptions, making your result stand out when it matches the search query.

Social sharing preview

Meta descriptions often appear when your page is shared on social media, influencing clicks from those platforms too.

Meta description best practices

Keep it 150-160 characters

Google typically truncates descriptions after 155-160 characters. Front-load important information to ensure it's always visible.

Include target keywords

Include your primary keyword naturally. Google bolds matching terms, making your result more eye-catching in search results.

Add a call-to-action

Use action words like "Learn", "Discover", "Get", or "Try" to encourage clicks. Create urgency when appropriate.

Match search intent

Your description should clearly indicate that your page answers the searcher's query. Address their needs directly.

Make each one unique

Every page should have a unique meta description. Duplicate descriptions can confuse search engines and users.

Avoid clickbait

Accurately represent your page content. Misleading descriptions lead to high bounce rates, which can hurt rankings.

Meta description examples by page type

Homepage

"Waitlister helps you build beautiful waitlist pages in minutes. Collect emails, manage signups, and launch your product with confidence. Start free today."

155 characters • Includes value prop, features, and CTA

Product page

"The Nike Air Max 270 features the largest Air unit yet for all-day comfort. Lightweight mesh upper, responsive cushioning. Free shipping on orders over $50."

158 characters • Product benefits + incentive

Blog post

"Learn the 7 proven strategies top SaaS companies use to reduce churn by up to 40%. Includes real examples from Slack, Zoom, and HubSpot. Read the full guide."

160 characters • Specific benefit + social proof

Service page

"Professional web design services for small businesses. Custom designs, mobile-friendly, SEO-optimized. 100+ happy clients. Get a free quote in 24 hours."

154 characters • Services + credibility + CTA

Ready to launch your product?

Create a waitlist to build anticipation and collect leads before your launch day.

Before choosing Waitlister, I compared several alternatives. Honestly, Waitlister stands far ahead. The product is more intuitive, faster to set up, and clearly built with real attention to detail.
J
John
Verified Purchaser, AppSumo

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