Wix Coming Soon Page: Setup Guide & Email Capture
Launch a Wix coming soon page that collects emails before you go live. Use a landing page with no header or footer, add a signup form, and keep the rest of your site unpublished.
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How to create a coming soon page on Wix
Build natively in Wix or take advantage of Waitlister's features
- 1
Create your free Waitlister account
Visit waitlister.me/sign-up to set up your waitlist.
The free plan includes.
- 100 subscribers
- 1 waitlist
- Landing page builder
- Embeddable forms
- Welcome emails and broadcasts
- Surveys and analytics
- Referral program
- 2
Set up your waitlist and copy the form endpoint
In your Waitlister dashboard, create a new waitlist.
- Click "Create Waitlist"
- Name it after your launch
- Navigate to the Overview tab
- Copy your unique waitlist key
Your form endpoint is:
https://waitlister.me/s/YOUR_WAITLIST_KEYLearn more about creating your first waitlist.
- 3
Choose your Wix integration approach
Pick the method that fits your needs.
Option A: Use Waitlister's hosted landing page.
Link to your Waitlister landing page from your Wix site. Fastest setup, no customization needed.
Option B: Embed the Waitlister form in Wix.
Add Waitlister's embeddable form to your Wix page using an Embed element for a seamless brand experience.
See our Wix integration guide for full instructions.
- 4
Add the Waitlister form to your Wix page
Use Wix's Embed Code element to drop in the form.
- In the Editor, click Add → Embed Code → Embed HTML
- Paste the Waitlister embed snippet
- Resize the element to fit the form
- Save and preview your page
The form automatically captures emails into your Waitlister dashboard. Browse our template gallery for design inspiration.
<!-- Paste into a Wix Embed HTML element --> <script src="https://waitlister.me/js/embed.js" defer></script> <div class="waitlister-form" data-waitlist-key="YOUR-WAITLIST-KEY" data-height="400px" ></div> - 5
Whitelist your Wix domain
In your Waitlister dashboard, add your domain to the whitelist.
- Go to Configure → Whitelisted Domains
- Add your wixsite.com preview domain
- Add your custom domain when connected
This prevents unauthorized form submissions. See our configuration guide.
- 6
Style the form to match your brand
Make the embedded form feel native to your Wix design.
- Match form colors to your site palette
- Align typography with your brand
- Check spacing and mobile responsiveness
The form inherits sensible defaults, and you can fine-tune the look to fit your page.
- 7
Configure and send emails
In Waitlister, set up your welcome emails and send broadcasts.
- Welcome email: sent right after signup to confirm and set expectations
- Update emails: share progress to keep subscribers engaged
- Launch notification: alert everyone when you go live
See our email marketing guide for templates and timing.
- 8
Use a referral program for viral growth
Reward subscribers for referring others.
To enable it in Waitlister, go to Overview → click "Referral Program".
- Set reward points for referrals
- Add points for social follows
- Customize the thank-you page
Referrals can drive exponential growth. See how Robinhood used referrals to reach 1M+ signups, and learn to build a viral referral program.
- 9
Test and launch your campaign
Run through the full experience before promoting.
- Submit a test email and confirm it appears in Waitlister
- Check the welcome email
- Test the referral link
- Verify the form on mobile and across browsers
Once everything works, start promoting and monitor your analytics dashboard.
Essential elements for your coming soon page
What every high-converting Wix coming soon page needs
Focused, On-Brand Design
Wix gives you full design freedom, which makes it easy to over-build. For a coming soon page, restraint wins: one headline, one form, one strong visual.
Simple Email Capture
Every extra field lowers conversion. Ask for an email (and a name at most) so signing up feels effortless.
Social Proof
People want what others want. Show a subscriber count or a short testimonial to build trust with cold visitors.
Referral Incentives
Turn early subscribers into promoters by rewarding shares with early access or perks.
A Clear Brand Story
Use the page to introduce what you're building and why it matters, in a sentence or two, before the form.
Mobile-Optimized Experience
Most early traffic comes from social, so most visitors are on phones. Verify the page and form work perfectly on mobile.
Common questions
About Wix coming soon pages
Coming soon guides
for other platforms
Get started with Waitlister
Take advantage of Waitlister's features to get the most out of your coming soon page